About Us
If you’ve got the telefundraising strategy, we’ve got the team, processes and resources to get results.
We work with established not-for-profit organisations who understand the positive impact that ethical telemarketing can have to their fundraising strategy. Thomas Direct is a charity fundraising call centre specialising in a charitable lottery & donor strategy telefundraising for Volunteer-Based institutions.
Our clients include:
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Volunteer-Based Clubs
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Hospitals & Health Care
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Research Foundations
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Membership Organisations
Why do our clients come to us?
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Approach
Our unique approach to developing long-term relationships with your supporters and ethical telefundraising techniques.
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Australia-based
All 300+ staff are located at our headquarters on the Gold Coast. All staff are working in (or within a couple hours) of your time zone and can speak English, fluently.
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Average age
The average NFP supporter is 56 years old. Our average staff age is 51 years old. In an industry that should be based on relationships, isn’t it important that staff can build rapport quickly and easily with your supporters.
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Since 1987
When you do something for this long, you get very good at it! Thomas Direct is a family owned and operated business with a lot of experience.
Thomas Direct Team
Thomas Direct Management Team
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Doug Thomas
CEO
Doug is one of the company’s founding staff members and has a practical grounding in all aspects of telemarketing including the management of successful campaigns.
An accredited staff trainer, he is responsible for developing Thomas Directs’ key strength – motivated and professionally trained staff, who in turn deliver peerless results for clients.
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Samantha Jones
General Manager
As a former client, Samantha was so impressed with Thomas Directs’ service that she joined the company.
Samantha brings Thomas Direct’s corporate goals and ethos into all dealings with clients, taking a genuine interest in client’s projects and the results.
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Adrian Smith
CIO
Adrian has been responsible for the ICT strategies and policies at Thomas Direct for over 10 years. His role has been paramount in ensuring that our information system and strategies are in line with the ever-changing business requirements and industry standards.
He is responsible for maintaining and mapping out our current and future needs, to ensure we can service our clients in the best possible manner.
Adrian is now leading Thomas Direct’s PCI DSS Compliance project; a major milestone in Thomas Direct’s on-going quality assurance strategy.
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Michael Ingram
IT Manager
Michael is a database design specialist who provides Thomas Direct clients with timely, efficient and effective trend reporting and database solutions.
He has been providing custom solutions for clients and managing the campaigns at Thomas Direct for over 14 years.
Meet Some Of The Call-Centre Team
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Jane
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Renee
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Caroline
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Andrea
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Lyn
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Denis
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Chris
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Elite
Would you like to join the Thomas Direct team?
Find out moreHistory
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We’ve been been providing ethical and dedicated telemarketing services for Australian NFPs since 1987.
Creating a solution that was needed
Thomas Direct was founded by Doug Thomas Sr., Doug ensured that a struggling lottery/art union for the Endeavour Foundation became the most successful Art Union in Australia. Doug pioneered the marketing strategies for the telemarketing discipline in the late seventies, and it was through this work that it became apparent that telemarketing was becoming an enormous opportunity for not-for-profits to raise funds for their causes.
So Doug established Thomas Direct as the solution he knew many other not-for-profits could benefit from.
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Developing a unique culture
Doug developed a very successful set of processes and techniques in the way that most entrepreneurs do – through trial and error.
But the defining factor in Thomas Direct’s success was a true respect for our customers’ supporter group. With an unrelenting focus on relationship development, Thomas Direct was able to establish a team culture that genuinely cared for the people it was speaking with.
Not only has this had a terrific upside for our clients, it worked well for us as well. Many of our staff have been with us for over 20 years – which is unheard of in the telemarketing industry!
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Thomas Direct today
Whilst technology has rapidly changed, the processes and techniques that Doug set back in 1987 are still relevant today. In fact, it seems that a focus on relationship development has even grown in relevance in the telemarketing industry. People don’t want to hear another sales message, but they do enjoy feeling valued and appreciated.
This terrific culture, supported by an absolute passion for building relationships and ethical sales is the core reason our clients have been so comfortable in allowing us to talk to their supporters for many, many years. And it’s through this reputation that we’ve grown to have over 300 staff working for many of Australia’s leading not-for-profit organisations.
Professional Memberships
Professional Memberships
Philanthropy
A sample of just some of the organisation's Thomas Direct has supported.
What do some our clients say about Thomas Direct?
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Thanks for a tremendous effort on our phone survey by Brian and his team. As you know, it was the first time we have used an outside company to administer one of our research questionnaires and I undertook the exercise with some apprehension. However, the efficiency and work ethic of your team quickly converted me…
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I believe yesterday showed the wonderful relationship we have with Thomas Direct, and for the team to see how the bureau operates concreted how important this channel is to our ever-growing organisation.
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I would not hesitate to recommend Thomas Direct to any organisation seeking a partnership with a professional, efficient, trustworthy and approachable telemarketing organisation.
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Many of the telemarketing staff working on our campaign have been doing so for approximately 11 years!